A fast look at
my profile

Creative Director, Art Director, Brand Strategist - Print, web and multimedia

I’m a graphic and web designer who loves turning ideas into eye-catching designs. From vibrant visuals to seamless user experiences, I blend creativity with functionality to bring brands to life online and offline.

Take a walk through my profile and explore a selection of my projects. For a deeper dive into my full portfolio, check it out on Behance.

00

The Begining

Born in Spain, I graduated from the University Complutense of Madrid and launched my professional career in advertising. As a creative designer for two years, I developed impactful campaigns and communication strategies for a diverse range of national clients.

In 1996, I moved to the United States, where my focus shifted to innovative graphic design solutions, blending traditional print media with dynamic web and multimedia platforms.

Map of Spain and mark on Madrid City

01

Education

Bachelor’s Degree
Universidad Complutense de Madrid, Spain
Advertising and Public Relations
Diploma, Graphic Design
School of Digital Design of Madrid, Spain
One year full course of digital graphic design, geared towards print graphic design .
Fluent in English and Spanish.

With a Bachelor’s Degree in Advertising and Media Communications from the University Complutense of Madrid, I bring over two decades of diverse experience in creative direction, branding, and design.

My career journey began in advertising and evolved into graphic design, spanning print, web, and motion graphics platforms.

Software Skills

02

Consultant: Creative Director, Art Director, Brand Strategist

 As a consultant, I specialize in creative direction, art direction, and brand strategy, helping businesses develop compelling visual identities and innovative design solutions.

Web Design // WordPress

I create visually appealing and user-friendly websites by combining design principles with technical expertise.

Developing layouts, selecting color schemes, creating wireframes, and ensuring responsive design across devices.

With more than 25 years of experience I have honed my expertise in managing cross-functional teams, collaborating with clients in designing and developing print and web projects to deliver exceptional creative solutions.

My approach is rooted in a keen attention to detail, a passion for typography, and an understanding of user experience, all while fostering a collaborative and creative environment.

Expertise

03

Creative Director

University of California, Riverside
Office of Strategic Communications

Managing UCR’s institutional brand across print, web, multimedia, and online platforms, ensuring consistency and cohesion across all mediums.

Develop web presence materials, including wireframes, style guides, and designs, to support the development team.

Overseeing the integration of web and print design operations, creating visual solutions for communication challenges and specifying layout details.

Project Management

Lead a team of multimedia designers, ensuring quality and fostering creativity.

Organize web and print projects, set priorities, and oversee team performance.

Collaborate with department heads and clients to align on objectives and design concepts.

Lead a team of designers to manage UCR’s brand across print, web, and multimedia platforms, developing creative solutions, overseeing design integration, and collaborating with clients and departments to ensure high-quality project execution.

Key Responsibilities

04

Art Director

Juxt Interactive, Newport Beach

Lead, guide, and inspire a team of designers and developers to create innovative and cutting-edge interactive designs.

Oversee the art direction and design of interactive microsites, full websites, animations, and print materials.

Play an integral role in business development and client presentations.

Juxt Interactive was a full-service interactive agency based in Southern California, known for pioneering web design during its early stages. The agency created visually stunning and innovative websites and multimedia projects, earning multiple awards and recognitions.

As Art Director, my focus was on delivering visually engaging, user-centric designs that pushed the boundaries of interactivity and digital aesthetics.

Some of Our Clients

Done with
the info?

Let's check out
some of the goodies.

Delicious donut with cream

Here’s a glimpse of my work, featuring Branding, Web Design, and Motion Graphics. For the complete collection, visit my Behance portfolio.

Enjoy!”